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EMP Australia provide a specialist on line traffic solution to companies who require an instant boost in visitors to their website. Google Analytics and SEM is used to create ads on the right hand side for any Google search. We setup and manage on your behalf an Ad Word Campaign. The Ad Word search terms will be based on the best industry specific terms relating to your core business offerings.
Link Building
Google place importance on the relevance of your website to search terms. Therefore if other industry websites are linked to your site the Google robot assumes your site is both credible and a reference site. EMP Australia hold over 2500 domains. As part of our process we build sites for some of these domains to point exclusively at your website. The relevance of the domain name will ensure they provide traffic to your site.
Our SEM/SEO provides 3 levels of traffic for the same cost as your current Google Adwords Expenditure. The EMP SEM/SEO strategy
creates independent websites with a specific Google Adwords expenditure on each with a minimum of 10 websites at a cost of $700+GST per month over a 12 month period.
3 Levels of Traffic
- 1. Traffic from Google Adwords expenditure
- 2. Traffic from guarantee level of visitors schedule per month over a 12 month period
- 3. Traffic from main site visitor increase over 12 month period based on link building
Costing Analysis
Search Engine Marketing - $700 Google Ad Words Campaign each Month Link Building over the 12 month contract 120 websites will be built and optimised to point exclusively to your main Website. These websites alone will at minimum deliver the following schedule of visitors:
- by 3 months 3 visitors per month per website addition to Google Adwords
- by 6 months 5 visitors per month per website addition to Google Adwords
- by 9 months 8 visitors per month per website addition to Google Adwords
- by 12 months 10 visitors per month per website addition to Google Adwords
Websites created in month 10, 11 and 12 will be created in advance to reach a minimum visitor of 10 per month by the time the Google Adwords accounts are created and the budget for that month is received.
Within your industry Google Adwords average cost per click is between $2 and $3 per click. On a cost analysis the savings over the 12 month contract compared to Google Adwords is as follows:
Cost of $2100+GST by month 3
- 2100 worth of Adwords (approx 700 visitors at $3 per click)
- 150 organic visitors
Cost of $4200+GST by month 6
- 4200 worth of Adwords (approx 1400 visitors at $3 per click)
- 900 organic visitors
Cost of $6300+GST by month 9
- 6300 worth of Adwords (approx 2100 visitors at $3 per click)
- 2820 organic visitors
Cost of $8400+GST by month 12
- 8400 worth of Adwords (approx 2800 visitors at $3 per click)
- 6120 organic visitors
As the analysis displays that for $8400+GST the value of visitors received
Google Adwords 2800 at $3 per click total $8400
SEO organic visitors 6120 at $3 per click total $18360
Total outlay for marketing $8400+GST total value of visitors $26760
Please note the above analysis does not factor in to consideration the increase in traffic to your main website.
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